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THE CYCLING AGENCY

PROJECTS

Sette Sport focuses on the implementation and promotion of sustainable projects in the cycling industry. The broad portfolio includes sporting events, children's projects and individual cycling consulting. The sustainable development and diverse promotion of cycling by means of versatile projects in different areas is a matter of the heart, true to the motto: "Cycling is not only an activity but a way of life".

 
 
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CYCLING EVENTS

Sette Sports offers various platforms for cycling enthusiasts from beginner to semi-pro – such as the Chasing Cancellara series and the epic Grandfondo San Gottardo. The events offer a unique experience for fans and friends to challenge themselves and team up with double Olympic gold medalist Fabian Cancellara in different race formats around the globe. ​

CYCLING EVENTS
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TUDOR PRO CYCLING TEAM

Partnering with cyclist Fabian Cancellara Swiss watchmaker TUDOR brings its founding daring spirit to the professional cycling world, charting a course

that will impact many aspects of this exciting global sport.

TUDOR PRO CYCLING TEAM
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KIDS ON WHEELS

«Kids on Wheels» is a national programme to promote physical activity among children between 6 and 12 years old. On pumptracks, the children's coordinative skills are promoted in a playful way. In a second part, the children learn about correct behaviour in road traffic.

KIDS ON 
WHEELS
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BECYCLING

The BeCycling Foundation aims to train and nurture young athletes interested in cycling. In cooperation with Swiss Cycling and other organisations that foster cycling, it evaluates and supports projects and promotion programmes at a regional level.

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STIFTUNG
BECYCLING
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PERSONALITIES

Sette Sports manages a few handpicked athletes, such as Fabian Cancellara and Marc Hirschi. 

Our core values of individuality and personal relationships as well as our broad international network ensure each top athlete individualized support and the best possible network of partnerships.

PERSONALITIES
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SETTE TRAVEL

Sette Travel is a platform that offers unique cycling experiences in carefully selected locations all over the world. The launch project is the Tour de Cancellara, a once-in-a-lifetime trip through Belgium and France with Fabian Cancellara.

SETTE TRAVEL
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SETTE APPAREL

Sette Apparel provides custom made cycling wear, various items from jerseys to socks. Get your individual design on high quality cycling apparel.

SETTE APPAREL
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PARTNERSHIPS

Since his retirement, Fabian has made his expertise available to partners in the bicycle industry and beyond. Thanks to this partnership, innovative products are constantly being created that leave their mark on the cycling world. 

PARTNERSHIPS